In celebration of its 25th year, leading online job portal JobStreet officially unveils its brand evolution, recalibrating the platform by empowering aspiring job seekers and employers with “jobs that matter.”
Unveiling its first-ever brand evolution, JobStreet highlights its mission to work with passion and purpose and its commitment to connect job seekers and hirers with what matters to them most. More than just directing jobseekers to a position or a hirer, JobStreet serves as a platform that connects people not only to jobs where their skill set is needed but also where they can pursue a meaningful career.
Since its foundation in 1995, JobStreet has continued to evolve to more than just a talent source platform. JobStreet remains the number 1 talent sourcing partner in Asia and places the greatest number of candidates overall, having 30million candidates and over 570,000 hirers. With an average of 15million visits to their sites every month and over 600,000 job opportunities available at any given time, JobStreet stands as a leader in the industry. JobStreet has also produced data-driven job reports vital during the onset of the pandemic, providing the public and private sectors the latest employment statistics, inspirational support, and industry insights.
The brand evolution is a first after more than two decades in the market. Alongside unveiling a brand-new logo, look, and personality, JobStreet officially launched its new mobile application tailored to be more streamlined and responsive for jobseekers and hirers.
These changes prove that JobStreet is undergoing a transformation to become even more customer-centric, more digital savvy, and more insights led.
“JobStreet is evolving to what people need, a career partner. A partner they can turn to and trust through these unique and challenging times. A partner who remains committed to innovation, evolution, and great customer value. Jobs are at the forefront of the economy. And JobStreet is the frontliner of economic recovery. JobStreet’s purpose remains stronger and more relevant than ever – to improve lives through better careers,” said Peter Bithos, SEEK Asia Chief Executive Officer.
As the pandemic impacted many of the country’s workforce, unemployment rates have risen across the region, and lives have changed drastically. As a partner of both jobseekers and hirers, JobStreet remains committed to its role in helping rebuild careers and the economy, revamping the whole employment experience to be more dynamic and relevant.
To see the brand evolution in action visit www.jobstreet.com/event/brand-evolution
ComCo Southeast Asia is the PR partner of Jobstreet Philippines.