AirAsia, voted the world’s best low cost carrier for nine consecutive years by Skytrax, launched its region-wide #DaretoDream sports initiative, which aims to motivate and inspire athletes to discover their own potential and make their athletic aspirations a reality.
The campaign was launched in time for the Southeast Asian Games, which was held in Kuala Lumpur, Malaysia.
As the official airline partner of the 2017 SEA Games, AirAsia Philippines has also created an inspiring web video series telling the stories of our very own SEA Games athletes, who brought glory to the country.
Chronicling the journeys of renowned Volleyball player Alyssa Valdez, Swimmer Jessie Lacuna, and Long Jump athlete Marestella Torres-Sunang, the #DaretoDream videos share both the challenges and joys that come with being an athlete, and is sure to encourage young, aspiring local talents who want to go into sports.
To learn more about AirAsia’s #DaretoDream campaign, visit the AirAsia Philippines Facebook page at www.facebook.com/AirAsiaPH.
ComCo Southeast Asia is the PR partner of AirAsia.